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Enhancing user experience in the insurance field

Enhancing User Experience in the Insurance Field

Enhancing User Experience in the Insurance Field

Enhancing User Experience in the Insurance Field

Enhancing User Experience in the Insurance Field

Product design

Product design

Product design

Product design

Product design

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Project

Project

Projekt

Project

Project

In this project for HUK24 I was the product designer being responsible for three distinct verticals. The project was about continuous digital improvement, and tasks related to enhancing the user experience for online tariff calculators. 

In this project for HUK24 I was the product designer being responsible for three distinct verticals. The project was about continuous digital improvement, and tasks related to enhancing the user experience for online tariff calculators. 

In this project for HUK24 I was the product designer being responsible for three distinct verticals. The project was about continuous digital improvement, and tasks related to enhancing the user experience for online tariff calculators. 

In this project for HUK24 I was the product designer being responsible for three distinct verticals. The project was about continuous digital improvement, and tasks related to enhancing the user experience for online tariff calculators. 

In this project for HUK24 I was the product designer being responsible for three distinct verticals. The project was about continuous digital improvement, and tasks related to enhancing the user experience for online tariff calculators. 

Goal

Goal

Goal

Goal

Goal

The insurance field is changing due to new innovative insurance models and people want to be able to tackle everything around their insurance online. Insurance concepts can often be convoluted, replete with industry-specific terminology, various policy options, and intricate coverage details.  But users are looking for a streamlined, user-friendly process that distills this complexity into a comprehensible form. This means when users want to take out insurance online, they have to be empowered to do so on their own.

The insurance field is changing due to new innovative insurance models and people want to be able to tackle everything around their insurance online. Insurance concepts can often be convoluted, replete with industry-specific terminology, various policy options, and intricate coverage details.  But users are looking for a streamlined, user-friendly process that distills this complexity into a comprehensible form. This means when users want to take out insurance online, they have to be empowered to do so on their own.

The insurance field is changing due to new innovative insurance models and people want to be able to tackle everything around their insurance online. Insurance concepts can often be convoluted, replete with industry-specific terminology, various policy options, and intricate coverage details.  But users are looking for a streamlined, user-friendly process that distills this complexity into a comprehensible form. This means when users want to take out insurance online, they have to be empowered to do so on their own.

The insurance field is changing due to new innovative insurance models and people want to be able to tackle everything around their insurance online. Insurance concepts can often be convoluted, replete with industry-specific terminology, various policy options, and intricate coverage details.  But users are looking for a streamlined, user-friendly process that distills this complexity into a comprehensible form. This means when users want to take out insurance online, they have to be empowered to do so on their own.

The insurance field is changing due to new innovative insurance models and people want to be able to tackle everything around their insurance online. Insurance concepts can often be convoluted, replete with industry-specific terminology, various policy options, and intricate coverage details.  But users are looking for a streamlined, user-friendly process that distills this complexity into a comprehensible form. This means when users want to take out insurance online, they have to be empowered to do so on their own.

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The goal is to provide users with a comprehensive understanding of the insurance products they are considering. Beyond a superficial overview, users seek an in-depth grasp. It's important to them to be insured with the right terms and they require a high level of confidence in their choices. It's important to establish trust in the online process. Given that insurance can be a significant financial commitment, users must have complete faith in the digital platform guiding them through this journey. Achieving this trust necessitates transparent communication, clear and intuitive interfaces, and a user experience that is both reassuring and user-centric.  

details

Discovery and delivery

Discovery & Delivery

Discovery & Delivery

Discovery & Delivery

Discovery & Delivery

Continuous digital improvement was at the forefront of my responsibilities, involving ongoing assessments of current user experiences, identification of pain points, and implementation of design enhancements to boost user satisfaction and engagement. This required streamlining the calculation process, improving the clarity of information presented to users and and translating them into user-friendly design solutions.

This required to adapt to new technical, legal, and innovation requirements while simultaneously enhancing the existing user experience, all while keeping in mind three brands under one umbrella.

Continuous digital improvement was at the forefront of my responsibilities, involving ongoing assessments of current user experiences, identification of pain points, and implementation of design enhancements to boost user satisfaction and engagement. This required streamlining the calculation process, improving the clarity of information presented to users and and translating them into user-friendly design solutions.

This required to adapt to new technical, legal, and innovation requirements while simultaneously enhancing the existing user experience, all while keeping in mind three brands under one umbrella.

Continuous digital improvement was at the forefront of my responsibilities, involving ongoing assessments of current user experiences, identification of pain points, and implementation of design enhancements to boost user satisfaction and engagement. This required streamlining the calculation process, improving the clarity of information presented to users and and translating them into user-friendly design solutions.

This required to adapt to new technical, legal, and innovation requirements while simultaneously enhancing the existing user experience, all while keeping in mind three brands under one umbrella.

Continuous digital improvement was at the forefront of my responsibilities, involving ongoing assessments of current user experiences, identification of pain points, and implementation of design enhancements to boost user satisfaction and engagement. This required streamlining the calculation process, improving the clarity of information presented to users and and translating them into user-friendly design solutions.

This required to adapt to new technical, legal, and innovation requirements while simultaneously enhancing the existing user experience, all while keeping in mind three brands under one umbrella.

Continuous digital improvement was at the forefront of my responsibilities, involving ongoing assessments of current user experiences, identification of pain points, and implementation of design enhancements to boost user satisfaction and engagement. This required streamlining the calculation process, improving the clarity of information presented to users and and translating them into user-friendly design solutions.

This required to adapt to new technical, legal, and innovation requirements while simultaneously enhancing the existing user experience, all while keeping in mind three brands under one umbrella.

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User involvement

User involvement

User involvement

User involvement

User involvement

Setting up user testing sessions were very helpful for gathering feedback and insights from users to dynamically inform design decisions to learn where users need more guidance or don't understand the policy or the process. In the realm of digital product design for online insurance, the key objectives are to simplify complex information, facilitate profound user comprehension, and, most importantly, cultivate trust in the digital process, thereby creating a successful and user-centric experience.

Setting up user testing sessions were very helpful for gathering feedback and insights from users to dynamically inform design decisions to learn where users need more guidance or don't understand the policy or the process. In the realm of digital product design for online insurance, the key objectives are to simplify complex information, facilitate profound user comprehension, and, most importantly, cultivate trust in the digital process, thereby creating a successful and user-centric experience.

Setting up user testing sessions were very helpful for gathering feedback and insights from users to dynamically inform design decisions to learn where users need more guidance or don't understand the policy or the process. In the realm of digital product design for online insurance, the key objectives are to simplify complex information, facilitate profound user comprehension, and, most importantly, cultivate trust in the digital process, thereby creating a successful and user-centric experience.

Setting up user testing sessions were very helpful for gathering feedback and insights from users to dynamically inform design decisions to learn where users need more guidance or don't understand the policy or the process. In the realm of digital product design for online insurance, the key objectives are to simplify complex information, facilitate profound user comprehension, and, most importantly, cultivate trust in the digital process, thereby creating a successful and user-centric experience.

Setting up user testing sessions were very helpful for gathering feedback and insights from users to dynamically inform design decisions to learn where users need more guidance or don't understand the policy or the process. In the realm of digital product design for online insurance, the key objectives are to simplify complex information, facilitate profound user comprehension, and, most importantly, cultivate trust in the digital process, thereby creating a successful and user-centric experience.

©Teresa Brand